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Learning Resources

Dig into the methods and practice of improving customer experience.

What's included: 

  • Paper templates
  • Video tutorials
  • Cheat sheets on the basics
  • Case studies

This toolkit includes:

  • A video on what a persona is, what value it provides and how to create one. 
  • A cheat sheet on the basic aspects of a persona.
  • A template of a persona that you can print out and use in a pen an paper workshop.
  • An example of a persona. 

Basics of Personas

This toolkit includes:

  • A video on what a journey map is, what value it provides and how to create one.
  • A cheat sheet on the basic aspects of a journey map.
  • A template of a journey map that you can print out and use in a pen an paper workshop.
  • An example of a journey map.

Basics of Journey Mapping

This toolkit includes:

  • A cheat sheet on the basic aspects of a stakeholder map.
  • Templates for stakeholder maps that you can print out and use in a pen an paper workshop.
  • An example of a stakeholder map.

Basics of Stakeholder Mapping

Some thoughts on the basics from our founders

Connect with our team to discuss online or in person sessions.

Want to have an introductory training in your organization?

Analyze, share and improve

customer experience

Use Smaply to create personas, journey maps, and stakeholder maps.

Ask us anything here:

mail@smaply.com

Smaply is a product of: 

More than Metrics GmbH